Shopify store audit

We'll help you get rid of hidden problems that may be affecting the performance of your Shopify store and reducing sales.

We perform comprehensive audits to optimize your site's performance and increase conversions.

1
Technical Audit
2
UI/UX Audit
3
SEO Audit

What are the costs of a Shopify store audit?

Basic UX/UI Audit

The basic UX/UI audit focuses on evaluating the core elements of the interface and navigation of your Shopify store. We assess whether users can easily navigate the site and how effective key purchase paths are. The goal is to improve the user experience and streamline the purchase process.

Scope of work:

Define the audit scope (selection of several platform pages)
Analyze Google Analytics
Evaluate information architecture and navigation
Analyze visual and design consistency
Check mobile responsiveness
Conduct a cognitive walkthrough
Heuristic analysis according to Nielsen's principles
Document key identified issues
Categorize issues by severity
Formulate specific recommendations for each issue
Provide possible solutions
Summarize key findings
Prepare a table of issues with severity and repair difficulty ratings

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Basic Technical Audit

The technical audit focuses on analyzing the performance and stability of your Shopify store. We review key technical elements such as load speed, security, and integrations with other tools. This audit will help identify issues affecting store performance and suggest optimal solutions.

Scope of work:

Review installed apps and plugins
Verify if apps are necessary and optimized
Identify unused or resource-heavy plugins
Review theme code (HTML, CSS, JavaScript)
Check code correctness (e.g., no console errors)
Verify page load speed (Time to First Byte - TTFB)
Check responsiveness on different devices (desktop, tablet, mobile)
Check image and video sizes
Check media formats (e.g., preference for WebP)
Check time to display the first content (First Contentful Paint - FCP)
Check time to display the largest content (Largest Contentful Paint - LCP)
Check JavaScript blocking time (Time to Interactive - TTI)
Check time to render visible elements (First Meaningful Paint - FMP)
Verify render-blocking resources

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Basic SEO Audit

The basic SEO audit evaluates the key elements affecting the visibility of your Shopify store in search results. We check the correctness of meta tags, URL structure, indexing, and analyze technical errors. This audit identifies the most important areas for improvement to increase search engine visibility.

Scope of work:

Understand business goals and industry specifics
Review analytics tools (Google Analytics, Search Console)
Technical audit of the website
Evaluate URL friendliness for users and search engines
Verify sitemap (sitemap.xml) and robots.txt file
Analyze HTTP errors (2xx, 3xx, 4xx, 5xx), Mixed Content, and SSL
Identify internal and external duplicates
Analyze errors in Google Search Console
Review redirects
Verify language versions and hreflang tags
Check H1, H2, H3 headers and structure
Analyze website code without executing JS and CSS
Identify unwanted pages and remove them from search engines
Verify structured data (LocalBusiness, Product, Breadcrumb, Organization)
Analyze internal and outbound linking

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How does the Shopify store audit process work?

Initial Discussion and Briefing

Granting Access to the Store and Tools

Audit

Preparation of Guidelines

Implementation of the Audit

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Why audit a store with Asttero?

Jesteśmy dla ciebie dostępni szybko i bezpośrednio

Biznes to gra zespołowa. Zapewnimy Ci łatwy i szybki dostęp do osób odpowiedzialnych za Twój projekt za pośrednictwem chat, co zagwarantuje efektywną komunikację.

Otrzymasz natychmiastowy wgląd w postęp prac

Cenimy sobie transparentność, dlatego w pierwszym etapie otrzymujesz dostęp do tworzonego sklepu.

Przeszkolimy i wesprzemy twój personel

Oferujemy kompleksowe szkolenie z obsługi Shopify dla twojego zespołu, umożliwiając szybsze wdrożenie i podnosząc kompetencje pracowników.

Zautomatyzujemy twój sklep i biznes

Wprowadzimy automatyzację procesów w Shopify, oszczędzając czas twoich pracowników i zwiększając efektywność Twojego e-sklepu.

Nielimitowane konsultacje podczas projektu

Oferujemy nielimitowane konsultacje techniczne na każdym etapie realizacji projektu, aby zapewnić Ci pełne wsparcie eksperckie.

How often should a store audit be performed?

Audit of an online store should be carried out every 6-12 months. Such regularity allows you to monitor and optimize your store's performance on an ongoing basis, adapting it to changing market trends, search engine algorithms and customer preferences. This allows you to react faster to potential problems and effectively improve conversion and sales results.

How an audit can increase conversions in your store

Slow-loading pages cause cart abandonment, but a technical audit can reduce load times, which speeds up the page and increases conversions by about 7%.

UX audit identifies problems in the purchasing process, and improving it, e.g. shortening the purchase path, can increase conversion by 15-30%.

SEO optimization increases the store's searchability, which allows you to acquire customers organically, without the need to invest in paid advertising.

Ask us a question. We will contact you as soon as possible!